Chanel’s latest ephemeral boutique is housed at Boon, a concept shop in Korea. Now through November 20, each floor of the shop will explore one of Chanel’s signature codes. From Place Vendôme to Chanel’s apartment some of the floor are inspired by places close to Coco Chanel. The quilted and chain room highlights accessories and craftsmanship while another room is made entirely of porcelain. After you’ve checked out each floor you can visit the screening room to sit down and watch Karl Lagerfeld’s recent Chanel films.
This ephemeral shop sounds so beautiful I wish I could see it. Are any of you from Seoul or will be in Seoul? Please let me know if you check it out – would love to hear about it!